The Expert Team
Jon Whittle – Commercial Strategy and Marketing
Ensuring law firms extract the maximum value from their business and market position.
Details
Name: Jon Whittle Firm/Organisation: Jon Whittle Consulting Ltd
Role/Job Title: Managing Director Email Address: jonw@jonwhittleconsulting.co.uk
Telephone Number: 07818 427614 Social Media Handles:
https://www.linkedin.com/in/jonwhittle/
What Jon Does for Law Firms Commercial Strategy and Firm Development: Getting the Maximum Return From Your Firm's Skills and Assets.
How Does it work?
Ensuring that a Law Firm generates maximum value from its position in the market and builds robust processes and structures that enable a law firm to differentiate their service from the competition. All this by making practical use of sophisticated commercial and marketing strategies from other professional service industries.
What do Firms Get? • A sustainable, defendable and practical commercial strategy.
• A business plan focused on defined objectives and clear strategies.
• A law firm brand that can deliver growth.
• The tools to build a successful marketing function within a law firm.
• An understanding of what clients really value and how to ensure that solicitors in the practice align the service they provide to match their clients' perceptions.
Who needs to be involved?
Managing Partner
Partners
Marketing Director
Leadership Team
Which firms will benefit? Law Firms with ambitions to grow their commercial position in either a geography or legal sector.
Additional information:
Work is delivered on project basis but I also work on retainer for long-term change projects and to assist in the strategic development of a law firm over time.
Biography
For the last twelve years, Jon Whittle has been focused on the strategies and tactics that help law firms build sustainable, competitive advantage. Jon works with law firms to deliver successful change and develop tangible commercial growth.
Jon is a specialist in building business value using market intelligence and customer insight and is the architect and author of the widely read LexisNexis Bellwether Reports, which have played an important role in shaping the strategic development of law firms. He spent nine years in a senior leadership role at LexisNexis and is a recognised authority on how law firms can develop and grow.
Prior to LexisNexis Jon ran a start-up and worked in management consulting having previously worked for two decades delivering commercial growth, at board level, in some of the world's largest intellectual property and media companies with extensive M&A experience both in the UK and Internationally. He applies the fruits of this experience, successfully, to the world of law firm development.
Jon is a regular speaker at legal conferences and seminars and is frequently asked to contribute thinking on the strategic future of legal markets.